Digital Marketing Guides & Strategies

10 Payment Best Practices to Boost Your Revenues From Mobile Traffic | Ingenico Group

Mobile Marketing

Today, mobile traffic exceeds desktop traffic for many of the internet’s top brands, like Google, Facebook & LinkedIn. Many clients struggle with online conversion due to they can’t see the mobile shopper’s complete purchases at the same rate as desktop shoppers do; there are many reasons for this.

Below are 10 ways that will allow marketers to improve their checkout experience and boost conversion on their own payment pages:

  1. Design for mobile first.
  2. Show context-appropriate keypad.
  3. Make data entry easy.
  4. Consider the mobile real estate.
  5. Build consumer trust.
  6. Show the amount the consumer has to pay.
  7. Reduce the load time of the page.
  8. Plan the back button behavior.
  9. Offer the right payment methods.
  10. Test on mobile.

10 Payment Best Practices to Boost Your Revenues From Mobile Traffic

Ingenico Group

Established in 1980, Ingenico Group is one of the global leaders in the Fintech market, with more than three decades of experience. Ingenico Group's team comprises 8,000+ people spread around the globe representing 78 different nationalities in 170 countries and territories.
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