These brand loyalty insights show that in 22 of the 46 countries we track, the proportion of consumers who say they’d rather shop online than in-store is greater – even in mature markets, like the U.S., UK, Germany, and Italy. With the majority of physical retail stores closed during national and local lockdowns, online shopping …
The official definition of social media is continuously increasing and users are finding new ways to connect and share their interests. It is obvious that the concept of audio streaming changed the way music and audio content is consumed. Moreover, digital audio platforms are growing fast allowing everyday consumers to easily access favorite music along …
What is the best way to communicate with your target audience? Simply, it is advertising, as it plays a crucial role in society and the economy. It helps you to inform the customers about the brands which are available in the market and many of the products that can be useful to them. Advertising Amid …
As we have seen recently due to the COVID-19 pandemic, the remote working became the new normal for so many people. In light of that, the majority of workers have been working remotely across the globe and asked to stay home. However, the current health crisis will still have an impact on working practices across …
COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019