GS1 Ireland is looking for a Digital Marketing Executive in Dublin, Ireland. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Design content for our website and social media channels, including articles, images, social media posts, videos, etc.
• Search engine management for our website, including SEO, PPC, and link building.
• Plan quarterly email newsletters, maintaining and growing our mailing list.
• Direct the social media channels, particularly LinkedIn, Twitter, Facebook and Instagram.
• Maintain the preparation of relevant digital collateral.
• Report on our analytics data from Google Analytics, Search Console, SEMrush, and Hotjar.
• Produce customer feedback, e.g. NPS & customer surveys.
• Support our company website and blog.
• Audit key industry conferences, awards & other events.

Job Requirements:

• Minimum 3 years experience in a marketing role with a relevant marketing qualification.
• Effective PPC experience with Google, Instagram, Twitter, and LinkedIn.
• Proficient social media management experience using Twitter, LinkedIn, and Instagram for businesses.
• Proven track record in writing for the web is required, and a flair for storytelling is an advantage.
• Expert knowledge of SEO with on-page SEO and link building.
• Familiarity with email marketing with an email automation system such as MailChimp.
• Demonstrated understanding of light video editing and basic graphic design.
• Basic knowledge of Adobe Illustrator and/or Photoshop is a plus.
• Solid experience using Google Analytics and search console.
• Deep knowledge of Hotjar and SEMrush are an advantage.
• Outstanding skills in marketing automation tools and lead capture software.
• Sound communication and presentation skills.
• Ability to draw insights from the data is a must.

About GS1 Ireland:

GS1 is an international not-for-profit organization dedicated to the design and implementation of global standards and solutions to improve the efficiency and visibility of supply and demand chains globally.