Clear Review is looking for a Digital Marketing Executive in London, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Perform online marketing campaigns with a focus on lead generation and conversion.
- Be the main owner and tweaker of Hubspot processes.
- Maintain performance improvement of the website (visitors, leads) through SEO and content optimization.
- Support the content creation, such as case studies, white papers and emails, as well as subsequent promotion.
- Day to day lead the performance of key acquisition channels including LinkedIn, Capterra paid search (PPC), email marketing.
- Oversee and improve the performance of activities by delivering on KPI’s around website conversions, and demos booked etc.
- Estimate the performance of different content assets and continually work with on-site optimization to ensure all content created is optimized in terms of promotion.
- Report on and analyze activity across all marketing channels.
- Drive marketing campaigns, incl newsletters and drip email marketing campaigns
- Cooperate with the sales team to ensure that marketing is delivering the collateral they need to support sales engagement activities.
Job Requirements:
- Minimum 2 years experience in a digital marketing role with a numerical and analytical approach.
- Demonstrated working understanding of Hubspot.
- Solid data analysis skills and knowledge of Microsoft Excel.
- Effective experience in building, sending and reporting on email marketing campaigns.
- Expert working knowledge of Google Analytics and Adwords.
- Comfortable working autonomously and taking responsibility for results.
- Sound interest in B2B marketing, data-led approaches and familiarity with SaaS businesses model.
- Willingness to test, measure, learn and take an active role in the strategic marketing journey.
- Ability to coordinate content creation and to optimize the amplification and dissemination of this content.
- Ability to contribute to marketing plans and initiatives with insights into ways to optimize revenue, customer acquisition, conversion and retention.
About Clear Review:
Clear Review is a cloud-based continuous performance management system which helps organizations to move from broken annual appraisals to regular and meaningful conversations.