Digital Marketing Jobs & Apprenticeships

Betty Haynes

USA

Expires on 2018-10-23

Job Type Full Time Experience Needed +4 Years Career Level INTERMEDIATE - LOWER LEVEL

Digital Media Manager

Merkle is looking for a Digital Media Manager in Pittsburgh, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Be the programmatic and social expert for the client on campaign performance and optimization providing insights into the best strategies and tactics to achieve business objectives.
  • Organize training materials and best practice documentation.
  • Support first-party data for targeting and insights.
  • Supervise the work of one specialist, train technical knowledge and manage workflow.
  • Layout assets and tags with vendors and ensuring campaigns are delivering against KPI’s and proactively. managing campaign execution.
  • Manage to oversee client pacing and performance across digital media portfolio.
  • Recommend forward-thinking strategies and innovations.
  • Proactively collaborate with client services on campaign set-up and optimization strategy.
  • Cooperate with the data teams to provide analytical insights to the client.
  • This position reports to the associate director or director, media services.

Job Requirements:

  • Bachelor’s degree from an accredited college or university.
  • Minimum 4 years experience working in the digital media buying and planning space with focus a on programmatic strategy and execution.
  • Effective platform execution experience pulling the levers in DSP platforms (i.e. Google’s DoubleClick Bid Manager, Google Preferred, Amazon AAP, TubeMogul, MediaMath, One by AOL and Facebook Ads Manager).
  • Curious about data analytics and how that affects the bottom line.
  • Familiarity with social media and the technologies used to support online and/or mobile advertising.
  • Proficient experience with digital ads trafficking is required (Atlas, DCM and MediaMind).
  • Solid understanding of paid social platforms like (Facebook Power Editor and Twitter).
  • Deep knowledge of the Microsoft Office suite specifically, Excel and PowerPoint.
  • Strong client communication skills both written and verbal.
  • Ability to handle multiple projects and prioritize responsibilities.
  • Ability to work efficiently in a fast-paced environment.
  • High level of accuracy and attention to detail.
  • Self-motivated, but also can work well in a team.
  • Keen problem-solving and troubleshooting abilities.
  • Enthusiasm for the future of brand advertising on the web and building that future.

About Merkle Inc:

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.

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