Digital Marketing Jobs & Apprenticeships

OYO

USA

Expires on 2019-07-03

Job Type Full Time Experience Needed +5 Years Career Level INTERMEDIATE - UPPER LEVEL

Senior Content Marketing Manager

OYO is looking for a Senior Content Marketing Manager in Texas, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Create the content strategy by identifying new, compelling content that will generate and advance leads through the sales funnel.
  • Own the OYO US blog.
  • Recognize the best content format based on objectives, distribution channel, and past performance data.
  • Own sourcing and managing a network of freelance writers who will create content to drive traffic to our website.
  • Design, write, edit, and manage the production of the content, or source experts, including external influencers and internal talent.
  • Lead and coordinate pre-recorded and live-stream webinars.
  • Identify content performance KPIs and, working with the campaign manager, track the performance of content.
  • Identify successful content and map out new ways to repurpose (i.e. a blog post into a YouTube video) to amplify a message, visibility and lead generation.

Job Requirements:

  • Minimum 5 years experience creating credible, professional, value-add content that builds brands and compels action.
  • Effective experience with a proven project management methodology for the content planning, development, and review process.
  • Proficient experience in a Content/Marketing role for a startup or agency is a plus.
  • Be comfortable working with Jira, Google Docs, Sheets, Slides, and Drive, and demonstrated experience with key tools for content creation, workflow management, content management, as well as publishing platforms.
  • Familiarity with e-commerce software and/or enterprise software.
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