Tag: Conversion

Cost Per Conversion is one of the most relevant metrics in marketing. Also known as Cost Per Action (CPA), Cost Per Conversion shows how much money obtaining a real customer who will make a successful conversion actually costs. A conversion could be signing up for something, making a purchase, or watching a video. Consequently, the …

73% of marketers and sales leaders said that a webinar is the best way to generate high-quality leads… After planning, promoting and executing your webinar, how do you take all that incredibly insightful data gathered during the webinar and convert it to sales? In this eBook, GoToWebinar guides you through every step of the webinar …

Personalization is making use of collected data about web visitors to create relevant content that is customized and unique to each of them. Average order value (AOV) is one of the most tracked metrics in order to measure personalization success. Personalized recommenders should be in place at key conversion points  such as the product page, …

      Scentbird is an e-commerce startup that is built for the pickiest girl -or boy-, in order to enable them to date luxury perfumes before marrying them. Scentbird gives its subscribers the opportunity to discover fresh new designer fragrances every month, without the need to commit to a full-sized purchase. With customised recommendations …

Orbit Showtime Network (OSN) is considered to be one of the most popular direct-broadcast satellite providers, which providing world class television to millions of households and businesses across the Middle East and North Africa (MENA). It owns more than 180 channels and more than 60 high-resolution channels that provide customers with the most popular movies …

ZINIO is considered to be the world’s first and largest digital newsstand, which enables all magazine readers to access magazine content from the best publishers across the globe. It’s also covering over 6,000 magazines available that allow readers to browse magazines and articles on their favorite mobile or desktop device. For over a decade, ZINIO …

OSHEE is one of the most recognizable brands in Poland for active people, including people who go in for various sports, either as a hobby or professionally, as well as all those who follow current trends in life. It is also the market leader in functional beverages in Poland. It inspires, motivates for action, physical …

Highlighting the value of using social media platforms’ advertising products and services is still controversial, despite there are a huge number of  big brands, businesses, marketers, advertisers, and retailers are depending on social media ad campaigns to reaching new people, increase their potential customers, and drive a great lift in its conversions and sales. The international trading platform, Libertex  is one …