PlayStation, Xbox, Nintendo Wii, and more are all an evidence that the gaming technology has completely transformed into a huge market among players of all ages. The games industry has clear business incentives to take the lead in reshaping the digital media landscape shaded by on-the-go advantage offered by mobiles. Take a quick glance at the …
Moms control about $2 trillion in purchasing power in the US, so reaching this segment of the population is important to many marketers. The following points provide a glance at the digital life of moms in the US: More than 70% of women with children spending time on digital devices in their daily lives. Moms …