COVID-19 has an impact on everything around us, starting with industries and economy to the content consumers engaging with. In addition to that, media consumption has been increasing lately due to the lockdown. Amid the current circumstances, IAS wanted to know and understand the attitudes of US internet users towards coronavirus ads adjacency and how\if …
It is a vital key to know how to communicate with your target audience. As a marketer, it is significant to know how to reach your target audience and to engage with them to achieve your marketing goals. With more than 2 billion users of social media worldwide, social media can provide your company with …
2020 is the year that has made us all impressed! Changes are happening to all industries. However, in this report an important and significant industry will be talked about, as The Future of Retail 2020 Report covers what is expected for US retail and eCommerce markets in 2020; not only that but also highlights the …
Using Emojis has become a cultural phenomenon. It has become an essential part of life as we use it to express how we feel whether it is a negative or positive emotion. As we look to the future, emojis will play the main role in advancing communication to create a more connected world. Let’s take …
Digital experience expectations are now universal, and there’s no way for the B2B organizations you’re employed to escape them. 84% of your B2B peers agree increasing digital expectations of customers and partners is the top threat to their business. Episerver has released a global survey highlighting B2B preferences and plans, tactics, and technologies for digital …
Tinuiti has recently released the Amazon Ads Benchmark Report Q3 2019. This report aimed at benchmarking the key metrics across Amazon’s advertising suite, based on samples of more than $400 million in ad spend that Tinuiti has under management. What’s in the “Amazon Ads Benchmark Report Q3 2019”: This Report Includes Insights On: How fast …
While the importance of the holiday seasons in the United States has stayed consistent, almost everything else has changed… The way US people shop; The way they get gift ideas; How to best reach them with marketing and advertising; All of this is changing rapidly, making seasoned holiday marketers reevaluate their holiday marketing strategies. To …
The holiday shopping season is the greatest sales period for retail for the whole year. But what keeps people coming back after the holidays?!! If they visit your store for a Black Friday deal, what could make them stay loyal?!! Criteo conducted global consumer research and crunched data across 1.9 billion active monthly shoppers to …
COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019
