Join a webinar on “booking behavior and preferences” in Europe’s 3 largest business travel markets: Germany, the United Kingdom, and France.
The webinar will showcase results from a recently released GBTA Foundation study, Booking Behaviour II study, examines the types of booking channels business travelers use: their reasons for using various channels; and their preferred channels.
This study also explores new questions including mobile booking, sharing services, and satisfaction with company-provided online booking tools.
At the end of the webinar session, participants should be able to know:
• How often business travelers use various booking methods and why they use them.
• How often business travelers use mobile booking- and how often they expect to use
It in the future.
• Company policies regarding air and hotel bookings.
• How often business travelers use sharing services on work trips.
For more information & registration please click here