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Facebook announces the launch of Facebook Pay. The new payment method presents part of Facebook’s efforts to make eCommerce more convenient for users and significantly easier for small businesses, “a convenient, secure, and consistent payment experience” across its platforms. Facebook states in a blog post on Tuesday, that the new service, called Facebook Pay, will …
On Thursday, the messaging behemoth WhatsApp rolled out ‘Catalogs’ for WhatsApp Business app. The feature will allow enterprises to showcase photographs of various products that potential customers can browse through. As WhatsApp puts it, the new feature creates “a mobile storefront for businesses to showcase and share their goods”. WhatsApp continues in a blog post: …
YouTube is rolling out a new homepage format. The new format will include bigger thumbnails, a move that frustrated people when the company first tested the new design earlier this year in August. However, we should keep in mind that the update is only available for the Desktop and Tablet apps. This means that you …
Google is enhancing the placement and visibility of Shopping ads on YouTube, the company announced Tuesday. In addition, Showcase Shopping ads are also appearing in other placements and opening up to more categories. Finally, sitelinks are coming to TrueView for action ads. This lets brands advertise their products and services right in the YouTube …
Needless to say that the holiday shopping season, from November to the end of December, is the most popular time for online shopping and gifting. The new Holiday Online Shopping Trends 2019 brought to you by Episerver showed that the highest number of shoppers start their holiday shopping on December 1-15. Keep reading the key …
Customer engagement is now a familiar concept for marketers, rooted in the need for better connections and longer-lasting relationships to build strong brands and drive commercial success. Marketing automation enables companies to make intelligent, smart decisions that are backed up by comprehensive and detailed data. Automation delivers campaigns with maximum impact and relevance, freeing up …
The stakes are high for the 2019 holiday shopping season… How do consumers in North America shop during this outstanding shopping season? What is motivating them to make online purchases using mobile devices? Online shopping Vs. in-store shopping; who is the winner this holiday? keep reading and download the full study to find answers for …
Increasingly, pets are becoming part of American families. According to American Pet Products Associate and their most recent survey (2019-2020), sixty-seven percent of U.S. households own a pet. With the holidays drawing near, Americans are making plans with family and setting their own traditions. For those whose family involves a cat or dog, 77% plan …
Marketing automation is the technology that enables companies to automate, streamline, and measure marketing efforts and workflows to enhance operational efficiency and grow revenue. Being a marketer, you face exhausting expectations and goals. You are most probably expected to generate rewarding outcomes in tight schedules, and in a digital age where everything can be measured, …
Influencer marketing is a method of social media marketing that uses endorsements and product mentions that the right influencers provide, these are individuals who have a dedicated social following that sees them as experts within their niche. Influencer marketing is effective because of the high amount of credibility that influencers have built up with their …
The holidays, an amazing season in all aspects of life. For shoppers, the holidays are all about getting those special gifts for loved ones. Which in turn means marketers must have the right insights and employ the right tools in order to make this possible. The perfect gift may seem magical, but in hindsight there’s …
Do you know that a quarter of Americans plan to shop online during this Halloween and the total expected spendings by Americans during Halloween 2019 is $8.8 billion? So, how can you stand against your competitors during this scary holiday and get your slice of the cake?! Just with a little bit of work and creativity, …
Socialfix Media is looking for a WordPress Developer in New Jersey, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community. Job Responsibilities: Support the Sr. Website Project Manager on day-to-day activities involving developing websites on WordPress. Create and implement new features and functionality. Establish and guide the website’s …
Socialfix Media is looking for a Videographer / Editor in New Jersey, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community. Job Responsibilities: Capture live video and b-roll footage for clients on-location. Utilize stock images, raw footage, static and motion graphics, screen captures, lower thirds, licensed music, voiceover, …
Movember Foundation is looking for an Email Marketing Specialist in Los Angeles, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community. Job Responsibilities: Cooperate with the Global Lead of Fundraising Products and Email Marketing Manager to develop comprehensive email marketing plans for acquisition, engagement and retention across Movember’s …
Nebo is looking for a Senior Digital Media Buyer in Atlanta, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community. Job Responsibilities: Operate with the associate director of display and/or other paid media directors to standardize the paid media department’s approach to media buying and planning. Work as …
AI & Big Data Expo North America 2019 is considered the leading artificial intelligence & big data conference which will bring together over 4,000 visitors over the two days. AI & Big Data Expo North America 2019 will bring together forward-thinking brands, market leaders, AI and big data evangelists and hot start-ups to explore and …
UX LIVE 2019 is one of the world’s fastest-growing UX training conferences that gather luminaries, industry-leaders and global brands to collaborate with and inspire the UX community. UX LIVE 2019 presents three days of practical, actionable insights into the UX methodologies and best practices employed by some of the world’s leading researchers and designers. UX …
MobileOne Paris 2019 is one of the biggest European mobile conferences. MobileOne will cover all aspects of mobile software and mobile marketing and let attendees network with the European mobile community. MobileOne Paris 2019 is provided by MobileOne Event which is, previously AppDays, the first mobile conference based in France. It is a big chance …
Social Media for Governance Summit 2019 is the only Summit in the Middle East focused on social media’s role for connected, caring & conscious governance. This summit will mark a new age of, governance with social media as Chief Communications Platform. Social Media for Governance Summit 2019 will bring together policymakers, government bodies, public services, social …
Bird Marketing is an award-winning digital agency in London, United Kingdom that offers digital marketing services with specialties in Web Design, SEO and PPC. Bird Marketing is a small band of rebels, dedicated to bringing its customer’s business visions to life using all of the knowledge and experience that it brings together as a team. …
Skalski Growth is a top full-service growth marketing agency in Krakow, Poland created by Wojtek Skalski, an experienced growth marketing manager with a proven track record of scaling up online businesses. Skalski Growth offer full-service growth marketing management and advisory services oriented on improving your business metrics. Skalski Growth can work as an independent growth …
Plus Your Business is a leading digital marketing agency in Cardiff, United Kingdom that helps you grow by putting Hubspot at the center of your business. Through increased transparency of your marketing efforts Plus Your Business can better attribute your SEO/Organic traffic, PPC spends, Social Media and Content Marketing activities, Email Marketing and even offline …
Pearl Lemon is an award-winning SEO and B2B lead generation agency in London, United Kingdom that offering results-oriented SEO services that will double your organic traffic. Pearl Lemon specializes in increasing your search visibility on Google, driving qualified b2b leads and growing your company as a consequence. Pearl Lemon fortunate to have grown incredibly quickly …
Airtable is a fast and flexible database management tool that combines the flexibility of a spreadsheet interface with rich features like file attachments, kanban card stacks, calendars, and reporting. Airtable is bringing the database out of the realm of power users and into the mainstream, creating a new type of flexible but sophisticated productivity tool …
Loom is a free screen & video recording software. Loom is a new kind of work communication tool that helps you get your message across through instantly shareable video. Loom wants to help organizations and individuals document more information with a richer visual context and make it incredibly easy to consume by extracting the most important …
Vidyard is a powerful video engagement platform that helps businesses transform communications and drive more revenue through the strategic use of online video. Going beyond video hosting and management, Vidyard aids businesses to create more sales-ready opportunities with all the tools you need to engage, qualify and convert your prospects. Global leaders and industry pioneers …
Yoast is an amazing platform for writing SEO-focused content that aims to give everyone the opportunity to rank in the search engines. Yoast offers plugins to improve SEO and optimize web sites and blogs. With the use of the right techniques, a website becomes a search engine optimization friendly. Since 2008 Yoast SEO has helped …
Mailchimp was once considered the leader in email marketing services, but a number of challengers now offer better value and more robust functionality. While there’s nothing wrong with continuing to use Mailchimp, you should at least be aware of what else is out there. This article will cover some of the most powerful and flexible …
If your advertisements are to stand a chance of reaching today’s audience, you have to embark on a digital marketing campaign. There are no two ways about it — consumers use the internet in some capacity each and every day, so you must seek to pop up on their screens as often as you can …
Stuck trying to decide where to market your startup? Well, you’re in the right place! When starting a business it is extremely tempting to create an account on every social media platform possible, you feel under pressure to create content immediately and start selling. Take a step back and WAIT. You need to take time …
If your business is to survive — let alone thrive — in the digital world of today, it needs to have a strong and professional online presence. To build this sort of reputation for your company on the web, it’s imperative that you put all of the advice laid out below into practice. Here are …
ROAS is an abbreviation for return on ad spend, an indicator in marketing that measures how much revenue a business makes for each dollar spent on advertising. ROAS is what our case study today will be about. All in all, ROAS is pretty much the same as another indicator that’s more common to know: return …
Today, businesses and advertisers have many available options for their digital marketing mix. Yet, few are having a moment quite like Instagram Video Ads. More than 2 million advertisers use Instagram to reach the social network’s 1 billion active users at a time. Moreover, statistics saw an 80% increase in time spent watching Instagram videos. …
Looking for ways to get your ads in front of the right people? With Facebook, you can set up location targeted ads for a store traffic objective. With targeted Facebook ads, you can already target users based on their country, state and city. Store traffic ads are useful if you’re a local business and you …
Using organic content as a marketing strategy is all about customers, focusing on giving them an improved online experience. You will not be paying for your place. So, you need valuable content that provides answers to questions, and shows why you have the best solutions. If you establish yourself as a good source of essential …
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