IH Cairo is looking for a Digital Marketing Executive in Cairo, Egypt. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Head the IH Cairo’s websites, analyze traffic flow.
• Organize and report back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activities.
• Work as a brand guardian in terms of look and feel of online communications as well as the tone of voice of content, after becoming fully immersed in IH Cairo’s brand and culture.
• Supervise the activation of social media and online marketing strategies, tools and tactics through daily communication with related agencies.
• Oversee return on investment for all online initiatives and campaigns.
• Improve, measure and optimize the entire online content based on analytics.
• Recognize new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
• Control the daily content calendar for all social media platforms.
• Direct the email marketing (EDMs) including developing agency briefs, collaborating with the agency on creative, building and sending emails, list segmentation, testing and tracking/reporting on results.
• Support strong online marketing intelligence.

Job Requirements:

• Minimum 2 years in digital marketing and social media.
• Effective experience in online marketing, branding and social media.
• Familiarity with CRM systems, EDMs, Microsoft platforms, HTML coding, Google Analytics, CMS and database driven websites.
• Proven graphic design background will be highly appreciated.
• Deep knowledge of the concepts surrounding digital marketing and how the internet can become a strong asset to securing growing revenue.
• A desire for creativity, content development, and analytical mindset with strong interpersonal and communication skills.
• The ability for working autonomously to a high level of accuracy and speed.

About IH Cairo:

IH Cairo was the first school in the region to focus on Arabic language teaching. ILI provides set courses, tailor-made programs, and cultural experiences for university students, governments, organizations, and any foreign individuals interested in learning the language.