Exentrics is looking for a Digital Marketing Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Plan and execute all web, SEO/SEM, e-mail, social media and display advertising campaigns.
• Design, build and maintain social media presence and brand building.
• Plan, execute and measure experiments and conversion tests.
• Measure and report performance of all digital marketing campaigns and assess ROI and KPIs.
• Identify trends, insights and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Collaborate with teams to create landing pages and optimize user experience.
• Evaluate end-to-end customer experience across multiple channels and customer touch points.
• Handle collaboration with 3rd party entities such as bloggers, forums, PR news distribution portals for various off page campaigns.

Job Requirements:

• MBA or graduation in marketing, advertising or communications from premium schools.
• Digital Marketing certifications are a definite added advantage.
• Proficient working experience with (email marketing, automation and lead nurturing).
• Extensive knowledge of any or all of the digital analytics tools such as (Active Campaign, Hubspot and Marketo).
• Deep understanding of optimizing (landing pages, user funnels, A/B testing and multivariate experiments).
• Advanced experience of (Google Analytics, Omniture, Webmaster, Key Word tracker and SEO) tools.
• Expert knowledge of setting up and optimizing Google Adwords campaigns.
• Ability to manage multiple projects to meet deadlines successfully.
• Solid communication and organizational skills.

About Exentrics:

Exentrics is a marketing consulting company providing small and medium-size software/technology product or services companies grow their business and create delightful experiences for their customers through the digital media.