Sport Line is looking for a Digital Marketing Specialist – SEO. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

About the Job:

• Research and analyze competitor advertising links.
• Research and implement search engine optimization recommendations.
• Develop and implement link building strategy.
• Work closely with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Perform ongoing keyword discovery, expansion and optimization.
• Work along with editorial and marketing teams to drive SEO in content creation and content programming.
• Optimize tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
• Recommend changes to website architecture, content, and other factors to improve SEO positions for target keywords.
• Optimize copy and landing pages for search engine marketing.
• Report, and analyze website analytics and PPC initiatives and campaigns.
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Job Requirements:

• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Proven SEO experience.
• Solid understanding of performance marketing, conversion, and online customer acquisition.
• Experience with management tools.
• In-depth experience with website analytics tools.
• Up-to-date with the latest trends and best practices in SEO and SEM.
• Proven working knowledge of HTML, CSS, and JavaScript development and constraints.
• Good command of the English language (Spoken, written, and reading).

About Sport Line Company:

It is a one of the leading companies in Egypt working in the field of Sporting goods since 1990. It’s always ready to help our customers select the shoes, apparel and equipment that best meet their individual needs. So whatever their age or ability, they can benefit from the rewards of regular exercise.