Digital Marketing Jobs & Apprenticeships

Jessica Wonder

Nigeria

Expires on 2017-01-27

Job Type Full Time Experience Needed 7:8 Years

E-Commerce Manager

Arik Air is looking for a E-Commerce Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Key Responsibilities of the Job:

  • Develop and implement the global strategy for the development and management of the online business both brand and e-commerce.
  • Development and execution of the online marketing activities to drive the business.
  • Responsible for the development and performance of the online business working with key people within the organization as well as external 3rd party agencies working to aggressive growth targets on an annual basis.
  • Allocation and presentation of e-commerce sites.
  • Budget management including all creative and other costs. (Supervised by the Marketing & Communication Manager).
  • Ensuring constant update of new technologies and strategies to ensure the brand remains at the forefront of online with the designer arena.
  • Prepare and execute planning calendar for each season, promotions and mailer campaigns.
  • Produce revenue, unit and gross profit and operating cost target annual budget.
  • Set KPI benchmarks from analytics and competitive analysis.
  • Ensure website is always operational liaising.
  • Operations & analysis
  • Ensure all information copy, product and non product, is current and accurate.
  • Track traffic and sales performance over the whole website amending where necessary to increase sales.
  • Explore analytic software opportunities to include visitor activity, emailer campaign effectiveness, in-site search engines and linked sales.
  • Analyze customer demographics and guests behavior to monitor trends and future sales growth
  • Monitor monthly accounts, analyzing and reporting on difference ensuring all costs are controlled to budget levels
  • Regularly review competitive websites in terms of product range, marketing initiatives, and functionality and customer offerings (delivery costs/lead-times, packaging etc.
  • In coordination with VP Marketing Communication Manager, select new season images and produce copy for product description and prices ensuring all details are correct.
  • Monitor sales, stock and gross margin report by division, concept and product group, for review with Merchandising/Retail operations.
  • Prepare and write copy for all mailer campaigns in conjunction with collaboration with VP Marketing Communication Manager.
  • Explore opportunities to increase traffic to website through paid and unpaid initiatives.
  • Prepare and write copy for all mailer campaigns in conjunction with collaboration VPO Marketing Communication
  • Manage relationship with respective agencies to ensure rates and services.
  • Ensure promotions are communicated in advance to the warehouse to plan for extra volumes / headcount to maintain service
  • Review annually postage, packaging and delivery options costs and Efficiency
  • Ensure all service criteria are met investigating with the warehouse or credit and report back to customers.
  • Report on KPIs and other issues and take remedial action where necessary.
  • Manage and supervise undelivered orders, credit notes, refunds, exchanges, customer emails.
  • Monitor sales, stock and gross margin report by division, concept and product group, for review with Merchandising/Retail operations.

Job Requirements:

Ideal candidate should have an extensive experience in e-commerce retail and experience of the following:

  • Ideally educated to degree or equivalent in business/analytical/Airlines business.
  • Site development, technical and aesthetic.
  • Need to have 7-8 years of experience in a similar business environment, travel and tourism business.
  • Site development of E com and branding knowledge.
  • Fulfillment strategies, Analytical and numerate skills.
  • Technical expertise.
  • Knowledge of industry standards and requirements, e.g. technical limitations.
  • Must have IT skills in stock control systems (WSSI, SAP etc), MS Office, analytics (Google, Omniture/Mercado etc.).
  • Knowledge of CS, Marketing.
  • Advantageous to have experience with SEO, PPC, HTML, image software (Photoshop, Illustrator… etc.

About Arik Air:

It is a West-Africa’s leading airline operating a domestic, regional and international flight network. Its head office is the Arik Air Aviation Center on the grounds of Murtala Muhammed International Airport in Ikeja, Lagos State. It operates mainly from two hubs at Murtala Mohammed International Airport, Lagos and Nnamdi Azikiwe International Airport, Abuja.

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