Gartner is looking for a Marketing Automation Specialist in Oregon, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Operate with the greater marketing team to gather inputs and assets needed for email campaigns including audience identification and segmentation, campaign logic, HTML/design, email copy, analytics, etc.
• Create email streams according to campaign logic in a marketing automation platform.
• Stage and test emails, quality check emails, audience/segmentation and campaign logic.
• Perform email marketing – schedule, send and measure.
• Oversee campaigns to ensure automation is working as designed.
• Report email marketing results (open rates, CTRs, unsubscribes, a/b test results).
• Produce recommendations on opportunities to improve and optimize email effectiveness (CTAs, copy, segmentation, subject lines, format).

Job Requirements:

• Bachelor’s degree in business administration, marketing or related field.

• Minimum 2 years of email marketing experience, B2B experience preferred.
• Familiarity with CRM and Marketing Automation tools, preferably Sugar CRM and Eloqua.
• Demonstarted understanding of email marketing best practices.
• Creative problem solver with excellent verbal and written communications skills.
• Confident, self-motivated individual with a strong bias toward action.
• Ability to manage multiple projects simultaneously with exceptional attention to detail and impeccable execution.