KKday is looking for a Performance Marketing Specialist in Singapore, Malaysia. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Present sound search strategies, standards and best practices for scaling our paid search channel.
• Determine improvement opportunities in SEM growth and efficiency e.g. (account build-out and audience targeting).
• Direct the execution of day to day campaign implementations and optimizations, leveraging the support of agencies where applicable
• Continuously enhance SEM and SEO campaigns through performance management, keyword analysis and ad copy testing initiatives.
• Manage recurring weekly and monthly SEM optimization tasks.
• Improve critical metrics and dashboard to measure campaign performance and derive actionable insights.
• Serve the company in interactions with search engines and other external SEM experts.
• Stay ahead of any changes and trends in the world of SEM.

Job Requirements:

• Bachelor’s degree in a related field (advertisement, marketing or any related field is preferred.
• Minimum 1-year of related working experience is preferred.
• Effective experience in using various social media platforms (FB, Instagram and etc.).
• Proficient knowledge of KOL is preferred.
• Solid understanding of Photoshop, Illustrator and/or other graphic design tools.
• Challenge-takers with a proactive and positive attitude.
• Proficiency in English is required and in Chinese is preferred.

About KKday:

KKday is the leading e-commerce platform allowing users to connect with the local tours from all over the world. Believing that authentic experience is the core value of “Traveling”, KKday has collected more than 10,000+ worldwide special local experiences from our professional providers and unique local experts.