Guru is looking for a Senior Content Writer in Noida Area, India. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Study about the brand, competition, and category and create a comprehensive content plan for the brand in line with the brand values.
• Assure consistent brand voice across all brand channels and pieces of communication.
• Lead the editorial calendar to ensure timely publication on all digital channels.
• Perform keyword and SEO research to understand customers’ needs and ensure the implementation of content created.
• Oversee web traffic and engagement (e.g. conversions and bounce rates) basis content created.
• Organize and collaborate with marketing and design teams to ensure high-quality output.
• Track industry-related news and generate ideas around trending topics.
• Review and update published content as needed, identify gaps and make recommendations accordingly.

Job Requirements:

• Effective experience as a content strategist, content manager or similar role.
• A portfolio of published articles.
• Expert knowledge of content management systems, like WordPress.
• Demonstrated understanding of HTML and web publishing.
• Proven track record in SEO guidelines and keyword research tools (e.g. Moz and Google Keyword Planner).
• Proficient experience using social media for business.
• Strong writing and editing skills in English.

About Guru:

With over 2 million registered members, Guru helps businesses connect and work with freelance professionals efficiently and safely. Hiring employers can instantly access more than 1.5 million gurus in programming, web development, design, writing and more.