AlexBank is looking for a Senior Digital Marketing Officer in Cairo, Egypt.  If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Supervise competitive online activities, assessing the related enhancements, usability, and relevance to the online market.
• Manage all social media and digital media advertisement plans and performance.
• Cooperate with partners on monthly calendar delivering on ALEXBANK objectives.
• Control digital media agencies.
• Direct online brand and product campaigns to raise brand awareness and capture leads.
• Recognize trends and insights, and optimize spend and performance based on the insights.
• Develop the usability, design, content and conversion of the ALEXBANK digital assets.
• Design strategies to drive online traffic to the banks’ website and social media pages.
• Improve content ideas to serve ALEXBANK digital objectives and campaigns.
• Oversee content development and execution.
• Stay an eye on trending topics and develop ideas to serve ALEXBANK digital assets.
• Drive all display, social media and GDN advertisement plans and performance.
• Manage execution and performance to deliver on coms needs and enhance efficiencies.
• Lead e-marketing activities to enhance ALEXBANK portals.
• Optimize SEM and SEO performance for ALEXBANK portal.

Job Requirements:

• Minimum 3 years of working experience in the same field.
• Effective experience in dealing with Facebook Ad manager is a must.
• Excellent communication skills.
• Solid content creation background is a plus.

About AlexBank:

AlexBank is one of Egypt’s leading private sector banks. Established in 1957, the bank later sold 80% of its shares to the Italian group Intesa Sanpaolo. The IFC subsequently became a shareholder, acquiring 9.75% of the bank to Intesa Sanpaolo.