Happy Shappy is looking for a Seo Manager in Delhi, India. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Perform tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
• Follow, report, and analyze website analytics and PPC initiatives and campaigns.
• Lead campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Enhance copy and landing pages for search engine marketing.
• Conduct ongoing keyword discovery, expansion and optimization.
• Study and implement search engine optimization recommendations.
• Examine and analyze competitor advertising links.
• Improve and implement link building strategy.
• Operate with the development team to ensure SEO best practices are properly implemented on the newly developed code.
• Cooperate with editorial and marketing teams to drive SEO in content creation and content programming.
• Suggest changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Requirements:

• Effective SEO experience of 5 years and above.
• Proficient SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Demonstrated understanding of performance marketing, conversion, and online customer acquisition.
• Expert knowledge of website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).
• Proven track record in bid management tools.
• Familiarity with A/B and multivariate experiments.
• Deep working knowledge of HTML, CSS, and JavaScript development and constraints.
• Strong skills in ranking factors and search engine algorithms.
• Up-to-date with the latest trends and best practices in SEO and SEM.

About Happy Shappy :

HappyShappy is a product built out of India and is revolutionary in fashion and lifestyle. It is the ultimate social-commerce platform – partially social media, along with a fresh spin on e-commerce.