Spelenzo is looking for an SEO Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Track, analyze and report website analytics, PPC initiatives and campaigns.
• Analyze and research competitor advertising links.
• Cooperate with the editorial and marketing teams to drive SEO in content creation and content programming.
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Create ongoing keyword discovery, expansion and optimization.
• Collaborate with the development team to ensure SEO best practices are properly implemented on a newly developed code.
• Optimize copy and landing pages for search engine marketing.
• Research and implement search engine optimization recommendations.
• Develop and implement link building strategy.
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Job Requirements:

• Bachelor’s degree in communication, marketing, computer science or any related field.
• At least 4 years of working experience in the same role.
• Extensive SEM experience with managing PPC campaigns across (Google and Yahoo).
• Advanced understanding of using website analytics tools such as (Google Analytics, NetInsight, Omniture and WebTrends).
• Deep understanding and knowledge of ranking factors and search engine algorithms.
• Effective knowledge of A/B and multivariate experiments.
• Proficient experience with bid management tools (Click Equations, Marin, Kenshoo and Search Ignite).
• Basic knowledge of HTML, CSS and JavaScript development and constraints.
• Strong analytical and decision-making skills.
• Ability to manage multiple projects to meet deadlines successfully.

About Spelenzo:

Spelenzo is a marketing agency builds lasting relationships with customers by providing sales, distribution and marketing services combined with advanced management techniques, sophisticated IT systems and experienced professional staff.