Genting Hong Kong Limited is looking for a Social Media Assistant Manager in Tsim Sha Tsui, Hong Kong. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Manage all relevant social media channels proposes the yearly strategy and executes innovative and effective actions.
- Improve and publish social media-optimized content and influencer content.
- Direct Facebook and Instagram advertising and maintain the Facebook community.
- Assure consistency of local social media content plans across local markets, and facilitate implementation of guidelines from Headquarters through local adaptation.
- Lead the brand in the social media space to uphold the brand image.
- Organize with key internal stakeholders such as PR, communications, brand marketing and sales to ensure a holistic social media execution.
- Stay abreast of the latest social media trends.
- Secure all communication materials are legally vetted (if applicable).
Job Requirements:
- Bachelor’s degree in business, marketing, e-commerce, information technology or a related discipline required.
- At least 3 years of experience developing content and managing social media campaigns.
- Deep knowledge of popular social media platforms, including Facebook, WeChat, Weibo, Youku, YouTube and Instagram, is a must.
- Effective experience with analytics tools such as Google Analytics.
- Proficient experience gained in the travel, lifestyle or consumer products industry, especially with luxury, premium brands and a focus on the Greater China market, is an advantage.
- Proven track record in spoken and written English, Cantonese and Mandarin.
- Familiarity with MS Excel, Word and PowerPoint.
- Strong team player with a collaborative working style.
- Solid writing skills.
About Genting Hong Kong Limited:
Genting Hong Kong is a leading corporation principally engaged in the business of cruise and cruise related operations along with leisure, entertainment and hospitality activities.