Shoppers in the US spend billions on fertilizer, lawn mowers, weed-killer, and all the other kit necessary to create and maintain a beautiful yard/garden. Lawn and garden season is about to bloom. Soon, U.S. gardens will be full of sweet-smelling flowers; yards will be full of green and fresh grass. In turn. lawn and garden …

Facebook advertising is a must have for any business or brand trying to engage with new (or existing) customers. Although there are several new social channels that have recently opened up their advertising capabilities in the past couple of years, Facebook still undisputed king among its social peers. There are some challenges marketers face daily …

Throughout your career as a marketer and by the beginning of 2019, some questions may come to your mind. You may wonder which channels you should use for different marketing goals? what are the differences between Instagram and Facebook advertising? why mobile is the future of social media marketing? and why influencer marketing is on …

Needless to say that Marketing automation plays a vital role in how well your email campaigns perform. As shown in the latest benchmarks study conducted by GetResponse to compare traditional newsletters and automated emails, results showed that automated emails have doubled the average open rate (45.7% compared to 22.83%) and tripled the average click-through rate …

The internet use has risen steadily in recent decades and has been largely a ‘south to north’ phenomenon. This has lead to a growing number of online users and has raised the importance of e-commerce and online shopping. Therefore, AITI has commissioned its first e-commerce survey for consumers in Brunei Darussalam 2018 to understand their …

Headlines around the world continue to discuss the “retail apocalypse,” a phenomenon marked by the decline of traditional retail in the face of digital commerce. It’s tough out there for retailers in 2018. Last year, brick and mortar retailers closed nearly 7,000 stores, and this year, the trend has continued. What’s the culprit behind this …

PPRO has launched its latest addition to the 2018/2019 regional payments and e-commerce reports which focuses on Eastern Europe and the Commonwealth of Independent States (CIS). The report includes the newest facts and figures for 8 high relevance countries in the regions (Bulgaria, Estonia, Kazakhstan, Latvia, Lithuania, Romania, Russia & Ukraine). Download the full report …

In July 2018, MetaPack has conducted its annual report ‘the 2018 State of eCommerce Delivery’ on over 3500 consumers in Canada, France, Germany, the Netherlands, Spain, the UK, and the US to provide deep insights into what consumers want when it comes to delivery and examines how the delivery choices shoppers encounter influence the online …