Google Marketing Platform is one of Google’s ad products and services. It is considered to be a unified advertising and analytics platform for smarter marketing and better results.
Benefits:
- Provide you with free tools to make the most of your marketing, from site and app analytics to intuitive testing and more.
- Make deeper customer connections to drive better marketing results with a complete set of advertising and analytics solutions.
- Understand your customers so you can deliver better experiences.
- Bring your data to life with engaging, customizable reports.
- Test variations of your sites and apps.
- Manage all your tags without editing code.
- Get fast, reliable opinions from real people.
- Support integrated solutions for every marketer.
Features & Services:
- Display & Video 360
- Search Ads 360
- Analytics 360
- Data Studio
- Optimize 360
- Surveys 360
- Tag Manager 360
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