Google Marketing Platform is one of Google’s ad products and services. It is considered to be a unified advertising and analytics platform for smarter marketing and better results.
Benefits:
Provide you with free tools to make the most of your marketing, from site and app analytics to intuitive testing and more.
Make deeper customer connections to drive better marketing results with a complete set of advertising and analytics solutions.
Understand your customers so you can deliver better experiences.
Bring your data to life with engaging, customizable reports.