Pardot is the most effective B2B Marketing Automation by Salesforce enables organizations to track and measure the effectiveness of their communications, gain insight on user behavior, and personalize content across campaigns based on any number of specific criteria.
Pardot is a smarter marketing automation built on the world’s #1 CRM platform. Where Pardot customers have seen sales revenue increase by 34% and marketing effectiveness increase by 37%, on average.
Pardot offers email drip campaigns, lead management with nurturing and scoring and campaign segmentation. Pardot also includes analytics with marketing ROI tracking.
Pardot’s features include CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI.
Benefits of Using Pardot:
- Pardot empowers marketing and sales teams to work together to find and nurture leads, close more deals, and maximize return on investment.
- Pardot provides on-demand marketing automation solutions for business to business (B2B) sales and marketing organizations.
- Understand Marketing’s impact on your business – and take a deep dive into the metrics that matter by combining Pardot and B2B Marketing Analytics
- Track all prospect interactions on your site — from downloads to page views — then score prospects based on parameters you set.
- Accelerate pipeline, drive revenue, and align marketing and sales with Pardot Marketing Automation.
- Pardot supports up to 10,000 email addresses with its base package and organizations can buy blocks beyond that to fit their needs.
Pardot | The most effective B2B Marketing Automation
The Top Features of Pardot:
- Marketing Automation
- B2B Marketing Analytics
- Salesforce Engage
- Account-Based Marketing
- Marketing Automation for Financial Services
- Marketing Automation for Healthcare & Life Sciences
- Marketing Automation for Manufacturing
- Growth: $1,250
- Plus: $2,500
- Advanced: $4,000
NOTE: All prices are subject to change without prior notice. So, please check the original link of pricing.