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Has the AI Boom Plateaued? Experts Weigh In
The AI revolution, ignited by the launch of ChatGPT in November 2022, is now experiencing a period of plateauing, with experts pointing to several factors that may explain the slowdown. Although the technology remains transformative, the next few years are expected to see more incremental developments rather than the exponential leaps that have characterized the …
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Generative AI Frenzy: A Bubble Poised to Burst?
Silicon Valley is experiencing a surge of investment in generative artificial intelligence (AI), a technology that has captivated the global tech industry. However, experts caution that the relentless hype is inflating a bubble that is likely to burst, revealing significant problems and unmet promises. Generative AI, which uses patterns and relationships in data to produce …
Researches
How to ensure your content technology is solving, not creating, content problems | Brightspot
Executive Summary Content is the essence of digital experiences. Without it, customers encounter blank screens, empty technical documents, and missing product videos, leaving a void in place of digital engagement. As customer experience (CX) channels and touchpoints multiply, so must the content that guides customers through their journeys. To meet this growing demand, content leaders …
Researches
How To Build A Leading Detection And Response Engineering Practice | Forrester
Most SOCs Struggle With Their Core Mission: Detection and Response Forrester’s Security Survey 2022 reveals that the primary challenge for security decision-makers is the ever-evolving nature of IT threats. The security operations center (SOC) and its analysts are pivotal in detecting and mitigating attacks that surpass preventive measures. However, many security operations (SecOps) teams struggle, …
Guides
E-commerce content strategy guide | Brightspot
Introduction The statistics speak for themselves: eCommerce has flourished during the COVID-19 era. According to eMarketer, eCommerce will account for 14.5% of retail sales in the United States this year, up from 11% in 2019. This marks the largest year-over-year increase since the research firm began tracking eCommerce in 2008. In the first half of …
Guides
A developer’s guide to unlocking the value of APIs in content management | Brightspot
Introduction There are numerous marketing blogs and articles online discussing the flexibility a content management system (CMS) with an API-only approach can offer an organization. However, the abundance of these discussions, especially when marketing teams delve into technical aspects like an API’s role in CMS architecture, can lead to confusion for decision-makers. Different sources may …