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Guides
The New TikTok Law: Preparing Your Social Strategy for What Comes Next | Wpromote
Notes on a Possible TikTok Ban TikTok has risen to social media superstardom, propelled by engaging user-generated content and a powerful algorithm that even challenges Meta’s dominance. IS THE U.S. GOVERNMENT SERIOUSLY CONSIDERING BANNING TIKTOK? The short answer: probably not. TikTok is deeply embedded in the cultural conversation, and both Congress and the White House …
Guides
From Silos to Synergy: Harnessing the Power of Media Convergence | Wpromote
The lines between channels are blurring… Not long ago, the types of media brands used to connect with customers were fairly distinct: search engines for information, image-sharing apps for pictures, and ecommerce platforms for buying products. But now, those lines are blurring. The boundaries between “channels” are more fluid than ever: social is search, retail …
Guides
Seize the Headless Opportunity | BigCommerce
INTRO: What exactly is headless commerce and why do we need it? In an age of uncertainty with rapidly evolving markets, shifting consumer habits, and an increasing number of channels, businesses need to be incredibly agile. They require a new ecommerce architecture that is nimble, scalable and reflects the complexity of the 21st-century shopping experience. …
Guides
Making Moves: Migrating from Adobe Commerce (Formerly Magento) | BigCommerce
Introduction The world is constantly evolving, and your online store needs to keep pace. Don’t let your ecommerce platform slow you down. Excessive time spent on-site maintenance, managing security vulnerabilities, and allocating valuable resources for custom functionality, integrations, and workflows can hinder your business’s growth potential. You’re aware of it, and so are the three …
Guides
Making Moves B2B Ecommerce Success Stories: Migrating from Shopify, Magento, and WooCommerce to BigCommerce | BigCommerce |
Business-to-business (B2B) ecommerce is rapidly becoming one of the most significant segments in the ecommerce industry. According to Statista, the global B2B ecommerce market was valued at $17.9 trillion in 2021 and is projected to grow to over $36.2 trillion by 2026. As B2B ecommerce grows, more businesses are moving online to provide customers with …
Guides
How to Take Your B2B Brand Direct-to-Consumer | Bigcommerce
Direct-to-consumer (DTC) commerce is not a new concept, but it’s rapidly gaining momentum due to disruptor brands and changing consumer shopping behaviors. Transitioning from business-to-business (B2B) sales to direct consumer sales poses challenges for manufacturers and distributors. This guide offers actionable solutions to help you navigate these challenges and successfully launch a DTC ecommerce website. …