How to turn social media followers into customers? I guess this is a question, many have hoped the answer to, which is why you’re researching and reading this article now, we’ll start with a few facts of the matter first: E-commerce is not social commerce. Social selling is not social commerce. E-commerce describes shopping done …
The process of obtaining, examining, and evaluating data and information about a particular market or industry is referred to as market intelligence. In order to make wise business decisions and create winning strategies, it entails gathering information on a variety of topics, including consumers, competitors, trends, and market circumstances. 500 analytics and business intelligence specialists …
Customer insights provide an unbiased consumer voice to direct and influence brand initiatives as a dependable source of market intelligence. Data from consumer insights provides an in-depth examination of patterns in human attitudes and behaviors to help brands better comprehend why customers favor particular brands or goods. Additionally, it uncovers the underlying reasons and feelings …
Customers’ attention is shifting to social media to connect with friends, share their experiences, as well as engage with brands, attempting to make competing for their attention extremely difficult. A strong social listening strategy is essential. Brands can use this to analyze rich consumer conversations in order to gain a better understanding of their likes, …
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” -Warren Buffet. It’s always hard to build something and really fast to ruin it. In this guide, we talk about brand perception, If you’ve not heard about it, this is your chance …
Advertising is so important and there are many types of it, for example, running a social media ad campaign is a great way to reach new users. It is reported that 80% of consumers engage with brands through social media. Creating an ad allows you to determine what type of user you want to target …
The holiday season is more like the Super Bowl for eCommerce companies because this is when people shop the most. Because of COVID-19, the holidays can account for an astonishing 20-30% of annual retail sales. In other words, more of those sales are happening online than ever. Therefore, it is important for eCommerce marketers to …
With 500 million users and over 95 million posts per day, Instagram for Business has become an essential element of social media marketing. In this guide, we will take a deep dive into Instagram’s newly released tools on the Instagram for Business Platform and talk about what the 2016 changes mean for marketers today. Not …
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