Retail technology is playing a large role, when asked about the appeal of robots in retail stores, roughly half of consumers in Canada are not convinced with 53% said that they prefer interacting with a person. 46% of surveyed Canadian shoppers indicated that they would not want robots in retail stores since they will be replacing …
Mobile, international shopping & store engagement have shown a significant growth over the past few years, 41% of Canadian online shoppers are making purchases via their smartphones. 73% of surveyed online shoppers indicated that they use their smartphones in the store to read the product details, while 71% reported that they use the smartphone in the store to …
In terms of device ownership among Australian households, almost all of them own a computer device, while just 46% own a tablet and 82% own a smartphone. And in term of internet accessibility, 42% use tablets versus 79% who use mobile devices to access the internet. Using mobile devices in Australia reached its peak with all Australians …
Marketing tactics is a set of strategic methods intended to promote the goods and services of a business with the goal of increasing sales and maintaining a competitive product. E-mail marketing has become one of the most reliable ways to communicate with customers, 79% of surveyed B2B marketers indicated that they are using e-mail marketing and social …
Retail has become global with 83% of online shoppers in Canada purchased from international retailers online, the highest among all countries surveyed. 52% of Canadian online shoppers indicated that they purchase from an international retailer online because the products they like are not available in Canada, while 48% reported that they find the products at a lower price …
There are various digital marketing tactics to execute in the digital marketing plans, surveyed marketers mentioned that there are many difficult tactics to execute in plans. The data management & marketing technologies are classified as difficult tactics with a rate of 18%, while content marketing & search engine optimization comes at next with a rate of 16%. 11% of …
Majority of social media users reported that it would not be difficult to give up on these sites. 59% of US social media users indicated that it is not hard to leave the habit of using those social platforms, compared to 40% of reported that they will find it hard to give up on social media platforms. 51% …
The automated confirmation e-mail is ranked as the main type of e-mails that B2C marketers use with a rate of 58%, while event emails are ranked as the second B2C marketers used email type with a rate of 55%. 52% indicated that they are using the promotional emails, then comes at next the monthly newsletters emails …
COPYRIGHTS DIGITAL MARKETING COMMUNITY 2019