Three Ireland | 3Plus Digital Marketing Executive | Digital Marketing

Digital Marketing Jobs & Apprenticeships

Three Ireland

Launched in 2005, Three has to date invested almost €2 billion in building their Irish business and in July 2014, completed a deal to purchase O2 in Ireland. Three is now Ireland’s second largest mobile operator with 35% market share and two million customers (as of March 2018).Three operates 2G, 3G and 4G networks, with 96% coverage nationwide. Three Ireland will invest a further €300m in building their state-of-the-art 4G network over the next two years.

Ireland

Expires on 2019-06-22

Job Type Full Time Experience Needed N/A

3Plus Digital Marketing Executive

Three Ireland is looking for a 3Plus Digital Marketing Executive in Dublin, Ireland. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Lead the3Plus content management system across both the 3Plus app and web ensuring loyalty offers & rewards and pre-sales (3Arena gig events) are displayed correctly and updated.
  • Promote the digital media sales team with the roll-out of the existing partner offer and rewards strategy.
  • Maintain the loyalty segment specialist and loyalty manager through the delivery of the loyalty functionality roadmap and assist with the implementation of new trading initiatives.
  • Head the day to day execution of3Plus offers, rewards, competitions and presale events that drive the 3Plusbase growth and customer engagement uptake.
  • Provide monthly ‘Go To Market’ channel packs & ensure timely distribution to channel owners.
  • Represent 3Plus at quarterly meetings with retail and care channels and present the digital content roadmap.
  • Direct ad hoc marketing requests from within the business for 3Plus and ensure all necessary governance procedures are in place.
  • Support the loyalty segment specialist executing communication campaigns leveraging in-app messaging functionality to drive 3Plus content uptake.
  • Run and execute a monthly calendar of rewards campaign activity to drive 3Plus customer engagement.
  • Design and launch new events that promote the 3Plus brand and deepen strategic partnerships.
  • Operate with the digital and social content and brand teams to ensure the optimum promotion of the 3Plus program and brand.
  • Manage 3Plus trading report compilation (weekly, monthly and quarterly reports).
  • Be responsible for monitoring and tracking loyalty competitor activity preparing quarterly updates.
  • Communicate with the relevant teams (BI, impact measurement and digital teams) to identify and drive reporting improvements.
  • Work as customer experience champion ensuring minimal customer issues and resolve same via liaison with the necessary teams (service delivery, customer care, Lumata teams).
  • Serve as a key point of contact for 3Plusliaising with digital, brand, care, social, sponsorship and legal and regulatory teams.

Job Requirements:

  • Passion for digital and an innovative thinker.
  • Effective experience in a similar marketing role.
  • Proven track record in Excel and other analytical tools (Jira).
  • Customer Focus: a huge appetite to understand the 3Plus ‘bullseye’ and to identify brands that will fit the 3Plus partnership requirement.
  • Proven digital customer management experience.
  • Passionate about customer experience.
  • Sound communication and interpersonal skills.
  • Proficient Telcos/utility experience.
  • Demonstrated HTML understanding.
  • Strong analytical skills. Great ability to work to tight deadlines.
  • Commercial awareness and results focused and strong attention to detail.
  • A proven ability to work well with multiple stakeholders and across virtual teams.
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