Digital Marketing Jobs & Apprenticeships

Betty Haynes

France

Expires on 2018-08-19

Job Type Full Time Experience Needed 2:3 years Career Level BEGINNER LEVEL

Digital Marketing Specialist

Harmonic is looking for a Digital Marketing Specialist in Bretagne, France. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Draft and develop email assets that are in compliance with corporate branding standards and that utilize well-known usability best practices.
  • Cooperate with the business to develop lead nurturing drip campaigns and targeted email blasts.
  • Produce insight and actions from analytics for refinement of campaigns.
  • Improve, test, and deploy online forms using the functionality within the Pardot marketing automation toolset.
  • Aid with search engine optimization (SEO) efforts.
  • Direct the translation activity for Chinese, Korean, Russian and Japanese marketing contents and populate in our CMS.
  • Provide baseline reporting for local language website performance.
  • Promote content and technical elements of the website and associated digital media including localized keyword research and analysis to increase visibility in local search.
  • Develop ad-hoc projects within the corporate marketing department.
  • Follow up to trends and best practices in digital marketing, including email, marketing automation, website development, user experience enhancement and basic HTML.

Job Requirements:

  • Minimum 3 years of relevant collaborative creative and marketing experience within a multinational organization or web agency.
  • At least 2 years of experience with marketing automation platforms (Hubspot, Pardot, Salesforce Marketing Cloud, Lead Pages, Drip or similar platforms).
  • Effective understanding of current online marketing concepts, strategy and best practice.
  • Deep experience with HTML including HTML design specifically for email.
  • Solid critical thinking, analytical and problem-solving skills.
  • Strong organizational skills, detail-oriented and ability to multi-task.
  • Team player, energy, enthusiasm and a desire to learn.
  • Native English speaker.
  • Mandarin Chinese speaker (optional).

About Harmonic:

Harmonic is the worldwide leader in video delivery technology and services enables media companies and service providers to deliver ultra-high-quality broadcast and OTT video services to consumers globally.

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