NOW TV is looking for a Digital Marketing Executive in Isleworth, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
- Aid the digital team to plan and brief integrated marketing plans for all NOW TV products to drive acquisition and win back across a mix of digital marketing channels and email.
- Influence the channel strategies, to continually optimize traffic to a site, conversion, sales targets and media CPA efficiency.
- Brief creative agencies to develop and deliver integrated, insight-driven and effective creative campaigns for their media channels.
- Be able to plan and manage campaign plans to ensure all creative executions are delivered on time with appropriate stakeholder engagement, within a managed budget, and driving towards agreed KPIs.
- Understood and apply insight, from audience research as well as previous campaigns and the current marketing landscape, to respond to the needs of our audience and the media environment to ensure campaigns deliver agreed with KPIs.
- Alongside our media agencies, report on results and provide insight and recommendations on actions to continuously improve what we are doing.
- Plan, deliver, optimize and report on email marketing campaigns to win back customers on to the service after leaving.
- Cooperate with our product and e-commerce teams to understand how online conversion can be improved.
- Degree educated.
- Effective experience in delivering any small-sized marketing campaign.
- Proficient experience in using email tools.
- Strong skills in presenting information either verbally or via PowerPoint.
- Campaign and Stakeholder management.
- Sound attention to detail.
- Tireless and results-driven mentality, able to continually critique and optimize performance.
- Ability to work towards and meet deadlines.
- Able to manage and influence internal and external stakeholders.