Snap Inc. is looking for a Digital Marketing Manager in California, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Operate with the Head of Scaled Business Marketing to build our multi-channel digital marketing roadmap.
• Own the advertiser growth strategy and work with marketing, sales, and product to develop clear and measurable quarterly and annual goals.
• Cooperate with the Head of Scaled Business Marketing to develop consistent messaging throughout all digital marketing channels and partner channels.
• Produce forward-thinking ideas and build a strong digital presence to generate traffic growth.
• Enhance the marketing and sales funnel: work with sales, web development, design and product teams to ensure all leads are captured, qualified and converted.
• Communicate with product and sales to increase client satisfaction throughout the customer journey.
• Lead marketing tags and pixels including overall tracking strategy, implementation, and reporting.
• Forecast, budget, measure ROI, and monitor progress against OKRs, and act proactively to increase our market share.
• Keep up-to-date with digital technology developments.

Job Requirements:

• Bachelor’s degree.
• Minimum 7 years of hands-on digital marketing experience.
• At least 5 years of lead generation experience.
• Effective experience using Salesforce and G-suite.
• Proficient experience in driving customer acquisition through advertising; designing and implementing successful digital marketing campaigns, and developing and optimizing the funnel.
• Proven track record in data analytics and status, reports, and effectively communicate insights gleaned from data.
• Expert knowledge of managing vendors that contribute to demand creation programs.
• Proven experience creating complex email drip campaigns and landing pages.
• Proficient experience managing digital channels (Google Display Network, Twitter, LinkedIn, etc.).
• Solid skills in demand generation and other enterprise marketing automation software such as Hubspot, Marketo, Pardot, etc.
• Deep knowledge of website analytics tools (e.g., Google Analytics, Google Tag Manager, Google Optimize, and SEMRush).
• Familiarity with A/B and multivariate experiments to increase conversion rates.
• Impeccable attention to detail and strong organizational skills as well as excellent communication (written and verbal) skills.
• Solid analytical skills around digital marketing campaign metrics.
• Strong collaboration and relationship building skills.
• High level of flexibility and resiliency.
• Outstanding communications skills incorporated with a high level of business acumen.
• Ability to work in a fast-paced environment, handling multiple projects with tight deadlines.