Shell is looking for a Digital Marketing Manager in Manila, Philippines. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Head the strategy and development of digital solutions (including eCommerce) as a sales channel for the Philippines, focusing on Online to Offline (O2O) transactions, MarketPlaces, B2B platforms, aggregators, new Digital business models and new strategic control points for the Lubricants value chain.
- Maintain and drive colleagues to achieve and maintain financial returns through e-commerce and digital programmes.
- Promote and own the digital marketing plan, integrating digital across all areas of marketing and coaching the APMESA local marketing teams on execution.
- Cooperate with Global and Local Brand teams, Digital team and Channel/Sector teams on Digital Strategy, Social Strategy, Mobile applications, and other online technologies to maximize yield, and deliver long term brand/sector goals.
- Produce an evidence-based analysis of the commercial value generated by digital programmes ensuring rigorous piloting of programs takes place and processes to learn, optimize and iterate.
Job Requirements:
- University degree in business, marketing or MBA equivalent.
- Effective marketing, strategy and channel management experience.
- Expert knowledge of developing online sales, marketing, and digital platforms.
- Proven experience in Marketing (10+ years) with ideally multiple roles in country /regional/global marketing implementation.
- Proficient experience of customer-centric design, innovation processes, and development of new initiatives.
- Proven track record in influencing without having direct authority across a wide range of stakeholders and cultural backgrounds.
- Solid interest in digital trends and new online business models.
- Sound commercial acumen, external mindset and demonstration of speed in development and implementation of initiatives.
- Critical thinker, highly collaborative.
- Great communication, engagement and relationship skills.
- Display strong leadership qualities (Growth, Collaboration, Authenticity & Performance).
- Able and willing to take the challenge of transformation to support long-term business strategy.
- Ability to work virtually, independently, both strategically and operationally with limited resources; Highly self-motivated.