Digitopia is looking for a Digital Marketing Strategist in California, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Own client communication with daily, weekly, and monthly phone calls, in-person and remote meetings.
- Design, direct, and help to execute marketing campaign plans with strategic oversight of your production team.
- Cooperate with the inbound marketing director to understand and inform marketing strategy in service to the campaign objectives.
- Supervise the growth of new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.
- Build closed-loop analytics with clients’ sales teams to understand how our inbound marketing activity turns into customers and continually refine our process to convert customers.
- Keep up-to-date with the latest trends and changes with content marketing, SEO, lead generation, etc.
Job Requirements:
- Effective experience in digital marketing and a proven track record of success.
- Demonstarted understanding of major social media and advertising platforms.
- Proficient experience using content management systems like WordPress and HubSpot.
- Proven track record in using CRM and Marketing Automation platforms.
- Outstanding project management, organization and time management skills.
- Strong communication (written and verbal).
- Exceptional copywriting.
- The ability to think creatively and strategically, while using data to inform decision making.