Airbnb | Growth Marketing Manager | Digital Marketing In London, UK

Digital Marketing Jobs & Apprenticeships


Founded in August of 2008 and based in San Francisco, California, Airbnb is a trusted community marketplace for people to list, discover, and book unique accommodations around the world — online or from a mobile phone. Whether an apartment for a night, a castle for a week, or a villa for a month, Airbnb connects people to unique travel experiences, at any price point, in more than 33,000 cities and 192 countries. And with world-class customer service and a growing community of users, Airbnb is the easiest way for people to monetize their extra space and showcase it to an audience of millions.


Expires on 2019-08-11

Job Type Full Time Experience Needed 5:8 Years Career Level INTERMEDIATE - UPPER LEVEL

Growth Marketing Manager

Airbnb is looking for a Growth Marketing Manager in London, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Create and execute the digital media plans based on the audience and content strategy of diverse Marketing campaigns.
  • Cooperate with both the connections and media activation and growth marketing teams.
  • Lead budget and bidding strategies to maximize efficiency for owned programs; including technical setup of experiments and analysis of results.
  • Maintain a data-driven approach through continual experimentation and optimization to exceed aggressive company goals; utilize a strong background in experiment design and evaluation.
  • Collaborate with brand marketing, product, engineering, and MarTech to build features that enable a globally scalable media plan.
  • Research and evaluate growth opportunities, prioritize most impactful projects, and evaluate engineering and data science technical requirements for projects.
  • Be an end-to-end channel owner which includes tracking, measurement, attribution, optimization, reporting and automation across both web and apps.

Job Requirements:

  • Minimum 5 years of relevant work experience.
  • Proven results in growth and/or brand marketing across social, digital and programmatic media.
  • Effective experience working with an internal media team supporting brand marketing is a plus.
  • Analytical and data-savvy marketer.
  • Expert knowledge of Excel (advanced functions), Facebook PowerEditor (or FMP), DV360, Google Ads, DCM (Campaign Manager) and SQL.
  • Deep technical knowledge of tracking, tooling (Dynamic Creative Optimization, Catalog Management, etc) and experiment design and implementation.
  • Proficient experience working in global teams and collaborating across multiple geographies is a plus.
  • Passion for all things Airbnb.
  • Solid communication skills and ability to clearly articulate impact; ability to influence and work cross-functionally across several internal teams.
  • Previous relationships/interactions with key vendors and partners.
  • Sound project management skills including the ability to manage multiple projects simultaneously.
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