Digital Marketing Jobs & Apprenticeships

Inseev Interactive

USA

Expires on Mar 31, 2020

Job Type Full Time Experience Needed +1 Years Career Level BEGINNER LEVEL

Lead Paid Search Strategist

Inseev Interactive is looking for Lead Paid Search Strategist in San Diego, USA. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Lead all aspects of medium-to-large paid search accounts, in both traditional text ads and shopping campaigns.
  • Utilize data to make inferences, add valuable insights, and execute reporting and forecasting for our paid search clients, as well as prepare audits for potential new clients.
  • Consistently introduce innovative testing ideas (ad copy tests, landing page tests, keyword expansion, etc.) to promote client growth.
  • Maintain a high level of service and communication with clients through both phone calls and email.
  • Understand core online search platforms (Google Ads, Bing Ads, Yahoo Gemini), as well as methodologies behind account setups and structures.
  • Use relevant resources (Google Analytics, SemRush, Keyword Planner, etc.) and third-party bidding tools (DoubleClick, etc.) as needed.
  • Head multiple projects with extreme professionalism and detail.

Job Requirements:

  • Minimum 1- year demonstrated success in managing paid search accounts – some agency experience required.
  • Effective experience using automated bidding tools/strategies – and knowing when not to use them.
  • Proficient experience in diagnosing and troubleshooting account issues, as well as implementing solutions to any issues in the account.
  • Proven eCommerce, Google Adwords, Bing Ads, and Yahoo Gemini experience.
  • Solid Google Analytics skills, and Advanced Excel skills.
  • Deep knowledge of Adobe Analytics a plus.
  • Stellar writing, grammar, and editing skills.
  • Solid analytical and critical thinking skills.
  • A love for data and numbers, and the story they can tell.
  • A detail-oriented mindset focused on driving results and analyzing data to gain insights and opportunities for growth.
  • Ability to clearly and effectively communicate through written or verbal speech.
  • Ability to set priorities, meet deadlines, and work independently.
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