MindGeek is looking for a Paid Search Specialist in Montréal, Canada. If you meet the requirements below, you are eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Design new online paid advertising strategies to adapt to client business needs.
- Plan and deploy new campaigns according to the best practices of Online Advertising and PPC.
- Coordinate initiatives between clients and other digital marketing services.
- Lead allocated budgets.
- Facilitate measurement objectives and implement basic analytics tagging (Google Analytics, Google Tag Manager).
- Analyze PPC campaigns daily to optimize keywords, monitor spending within each product and execute keyword optimization strategies.
- Improve new ways of monetization for existing and new online properties.
- Cooperate with team members to provide competitive analysis, competitive intelligence and research.
- Direct (internal) client relationships.
Job Requirements:
- Minimum 2 years of hands-on paid search and display management (planning/creation/optimization).
- Expert knowledge of Google Ads (AdWords PPC + Display/remarketing) campaign setup and optimization.
- Proficient Bing Ads, Facebook Ads, YouTube Ads experience.
- Proven track record in A/B testing for creative and landing pages.
- Effective experience in Google Ads Manager (MCC).
- Deep knowledge of Google Analytics and Google Tag Manager implementation and management.
- Strong knowledge of MS Excel.
- Analytical and research skill.
- Positive attitude.
- Solid command of the English language. Spoken French is an asset.