Go Fish Digital is looking for a PPC & Paid Media Associate in USA. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Build paid search strategy from the ground up.
• Optimize and test existing paid search campaigns to improve ROI.
• Spend time analyzing datasets to identify issues and opportunities.
• Analyze the performance of Google Ads campaigns to exceed client business goals.
• Uncover paid search opportunities for clients by manually reviewing ad campaigns, website, and competitors.
• Implement bidding strategies the lead to a positive ROI for clients.
• Continually optimize ad text and placement as necessary.
• Analyze data to draw conclusions about campaign efforts.
• Develop advertising roadmaps and identifying project milestones.
• Work in a team setting, sharing and receiving information for other departments including SEO.
• Enjoy working directly with clients to meet business goals.
• Stay up-to-date with Google updates and industry trends.
• Bring new ideas and innovations to our processes.

Job Requirements:

• Google Adwords Certified.
• Google Analytics Certified.
• Minimum of 2 years managing Google Ads campaigns.
• Experience with Google Tag Manager.
• An understanding of Conversion Rate Optimization (CRO) best practices.
• Comfortable working with Microsoft Excel (and its Google counterpart, Sheets).
• A desire to work with data and track efforts to impact on revenue.
• Excellent analytical ability and the capacity to turn analysis into actions and deliverables that a non-technical.person can understand.
• Strong, clear writing skills.
• The capability to work well with a team.
• Strong problem solving skills – if you don’t know something but a client needs it, you will do everything you can to quickly figure it out.
• Facebook and/or LinkedIn Ads experience is a plus.