Digital Marketing Jobs & Apprenticeships

Travelport Digital

Singapore

Expires on 2019-08-31

Job Type Full Time Experience Needed 6:8 Years Career Level INTERMEDIATE - UPPER LEVEL

Regional Digital Marketing Manager

Travelport Digital is looking for a Regional Digital Marketing Manager in Singapore, Singapore. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Determine, develop and roll out end-to-end digital marketing campaigns across APACMEA region.
  • Add regional specific digital tactics to global campaigns for the APACMEA region.
  • Operate with the regional and global teams to implement the CRM and marketing automation strategy and drive execution at an APACMEA level.
  • Create campaigns in our marketing automation tool (Eloqua), including building workflows, emails and landing pages with support from the central digital marketing team and external design agencies.
  • Lead the APACMEA social media channels to achieve the overall company objectives for social media in line with the corporate social strategy.
  • Report on lead generation results, analyze digital marketing KPIs and optimize to ensure ROI is met.
  • Own the regional campaigns for APACMEA and responsible for delivering lead generation and other targets at a regional level.
  • Communicate with internal stakeholders regarding the quality of data in CRM, facilitate the resolution of questions/concerns and improve the effectiveness of Eloqua campaigns.
  • Share reports including performance metrics and feedback for each campaign, and provide recommendations for future campaigns.
  • Produce support, when required, in driving and executing our regional events – customers, partners and internal conferences.
  • Motivated to work in a dynamic, results-oriented environment, focused on delivering excellent ROI.

Job Requirements:

  • At least 6 years of experience working in a digital marketing role in a global or regional B2B company.
  • Expert knowledge and understanding of Eloqua or similar automated marketing platforms.
  • Effective experience with CRM systems like Oracle Cloud.
  • Deep knowledge of Social Media Marketing and website management.
  • Proficient experience in management and execution of events.
  • Strong interpersonal skills and the ability to engage with multiple stakeholders.
  • Fluent English and Chinese language skills.
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