I.T is looking for a Senior Digital Marketing Executive in Hong Kong, Hong Kong. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Perform corporate marketing and thematic programs to support business goals & brand KPIs for a portfolio of fashion brands.
• Improve digital marketing and social media content calendar, integrate social media strategies with PR, digital and event campaigns align with brand objectives.
• Support the execution of various online marketing initiatives and end-to-end logistics including direct mailings, eDM, SMS, copywriting, social media brand marketing, interactive online campaign development, etc.
• Communicate with potential collaboration for new partnership opportunities and engagement campaigns.
• Lead digital marketing campaign budget, oversee campaign executions and post-campaign evaluations.
• Assure all digital marketing campaigns roll out effectively and successfully aligned with brand initiatives fulfilling business objectives and goals.

Job Requirements:

• Degree holder in marketing and related discipline.
• At least 2 years of solid experience in digital brand marketing with background from fashion and lifestyle-related industries.
• Strong bi-lingual creative writing and communication skills in English and Chinese.
• Passionate and observant about fashion and lifestyle news and trends, high-end brands and other relevant intelligence.
• Creative, able to work with conceptual ideas and convert to innovative execution.
• Confident, independent, presentable and comfortable in working with multiple stakeholders.
• Candidates with less experience will be considered as digital marketing executive.