SEO TWIST is looking for a Senior Digital Marketing Strategist in Ottawa, Canada. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Head by example and work with a can-do attitude, making things happen.
- Use their passion and creativity to help develop intelligent, innovative, and effective ideas and marketing initiatives for our clients.
- Lead digital marketing projects for a portfolio of clients, in collaboration with other team specialists.
- Cooperate with the digital services team to implement and execute clients’ digital marketing strategies.
- Improve strategies that get results and grow lead generation, engagement, retention and conversions.
- Analyze results and provide strategic recommendations to both the marketing and senior management teams as needed.
- Liaise elements of strategy briefs to internal teams, and ensure comprehension of the objectives and underlying strategy are clear.
- Promote the project plan in order to react rapidly to new demands and adjust as necessary.
- Produce tactical and strategic recommendations to enhance monthly performance in the direction of the executive team.
- Design projects and supervise the execution of various project stages on a monthly basis, managing scope in the preparation and delivery of assets—you own the project!
- Balance the dual expectations of both the client and agency to ensure seamless project delivery and quality.
- Contribute your own ideas and opinions on client businesses. We move the needle!
- Execute proper tactics to support the defined strategy and achieve client goals.
Job Requirements:
- Minimum 4 years of experience in a similar position in the digital marketing field.
- At least 3 years of demonstrated experience in strategic account management.
- Effective experience within the organic search (SEO), Paid Advertising, Content Marketing, Email Marketing, and Social Media.
- Expert knowledge of agency tools like Basecamp, HubSpot, CrazyEgg, Google Analytics, etc.
- Deep knowledge of Google Ads and Analytics Professional certification (individual) a plus.
- Paid Social Channels is an asset.
- Demonstarted understanding of the digital marketing ecosystem, inclusive of paid, earned and owned channel fundamentals.
- Solid strategic, analytical, management, and organizational skills across multiple projects and priorities.
- Outstanding agency communication skills.
- Sound verbal and written communication skills.
- Strong analytical and project management skills.
- Solid presentation skills; must be an effective communicator to present strategic and tactical plans to clients.
- Attention to detail and an ability to work well under pressure and multi-task in a fast-paced environment.
- Ability to work within multidisciplinary teams.
- Great ability to work with client, account, and strategy teams to understand client goals and translate too action items.