MullenLowe U.S. is looking for a Senior Paid Search Strategist in New York, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Responsible for managing PPC and paid social campaigns, assuring accurate budget management, optimizations, ad copywriting, campaign launch, asset planning/coordination and billing.
• Assure that the delivery of search campaigns in terms of meeting performance goals and adhering to industry best-practice.
• Fulfill relevant daily, weekly, monthly, and quarterly tasks ensuring that all campaigns are executed to plan.
• Analysis and understand client business models, products/services, verticals, and competition.
• Proactively participate in internal meetings, helping to solve problems, and complete client deliverables.
• Cooperate with managers to update and maintain project plans, assuring all projects are completed on time.
• Operate on regular weekly reporting analysis and recommendations.
• Provide reporting to clients and/or internal agency stakeholders.
• Serve with data analysts to ensure that: campaigns are trafficked according to analytics guidelines.
• Secure analytics recommendations and analysis is executed within paid search and social campaigns.
• Promote positive relationships that reflect true partnership in achieving the goals of the client’s business.
• Collaborate with search and social vendors, such as Google, Bing, and Facebook as well as technology providers, such as Search Ads 360 and Marin.
• Understood individual client needs (including and beyond specific projects) so you can help them be successful in their roles.
• Act to develop a solid understanding of the client’s business, with emphasis on your area of responsibility.
• Proactively contribute to a positive team atmosphere and company culture, and generally be a role model for the junior members of the team.

Job Requirements:

• At least 1- year professional experience in search marketing.
• Demonstarted understanding and demonstrated experience in paid search (PPC), including keyword research, ad copy development, bid management platforms and optimizations.
• Expert knowledge of and familiarity with social platforms and paid campaign planning and execution including ad formats, bidding models, and platform nuances.
• Effective experience in data analysis and data interpretation.
• Proficient experience in managing large-scale, enterprise-level paid search campaigns.
• Familiarity with technology platforms and tool such as Marin, Search Ads 360, Kenshoo, Facebook, Twitter, LinkedIn LinkedIn, Prisma.
• A natural collaborator with the ability to work well with internal teams, external stakeholders, and clients.
• Passionate about the digital industry, social trends, and search behavior.
• Curious about new innovations, testing new ideas, and out of the box thinking.
• Solid written and verbal communications skills.
• Highly analytical and comfortable working with large data sets.