WebMechanix is looking for a Senior SEM / PPC Account Manager in Maryland, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Head and manage paid media campaigns on all platforms (Google Ads, Facebook Ads, etc.).
• Design and refine company-wide paid media processes and best practices.
• Own the PPC performance for some of our largest key accounts.
• Recognize actionable insights through Google Analytics and Google Webmaster Tools.
• Operate within a team to implement diverse digital marketing plans on time and on budget.
• Keep up to date on the latest industry trends.
• Liaise opportunities for new client features and optimizations.

Job Requirements:

• Minimum 4 years of hands-on digital marketing experience (agency environment optimal).
• Effective experience managing Google Ads campaign (Paid Search, Display, etc.).
• Expert knowledge of SEO best practices (link building, content strategy, keyword research).
• Proficient experience managing Facebook Ad campaigns.
• Proven experience in the B2B industry with a focus on lead generation.
• Strong conversion rate optimization background (landing page testing, A/B testing, heatmapping, etc.).
• Familiarity with popular CRM platforms (Marketo, HubSpot, Salesforce, etc.).
• Solid written and verbal communication skills.
• Sound copywriting skills + Web Tracking Skills (Google Analytics optimal).