PNI Digital Media is looking for an SEO Manager in Vancouver, Canada. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Improve a detailed SEO strategy for our retailers: Costco, Staples and Sam’s Club.
• Execute actionable, scalable SEO improvements across all of our platforms.
• Recognize and develop on-site SEO strategies to drive the most valuable traffic.
• Promote and implement ethical off-site SEO strategies.
• Develop, compile and present SEO guidelines.
• Oversee and analyze SEO reports, fine-tuning practices as necessary.
• Analyze keywords and SEO techniques used by competitors, as well as review and analyze client sites for areas that can be improved and optimized.
• Prepare full site audits and work with the development team to correct any existing issues.
• Stay updated on a white hat and black hat SEO strategies to avoid stay within search engine guidelines.
• Strategize and ideate high-quality keywords and written content topics to use on client websites and for off-page public relations and link-building efforts.
• Cooperate with content writing resources (both internally and on client-side) to produce high-quality content in line with SEO strategy.
• Anticipate and prepare for Google algorithm changes, working proactively to minimize the impact.
• Develop an understanding of the client’s business to ensure their organic search campaigns are delivering against identified goals.
• Lead and develop a team of dedicated SEO specialists.

Job Requirements:

• A degree or diploma in computer science, SEO, marketing, or an equivalent combination of education and experience.
• Minimum 5 years in SEO, content growth and SEO, all in an e-commerce setting.
• Successful implementation of an SEO strategy.
• Familiarity with SEO platforms (e.g. MOZ, WebCEO, Ahrefs, Majestic, SEMrush, Google Optimize).
• Effective experience in Google Analytics, understanding reports supporting SEO initiatives.
• Proficient experience working with and writing product specifications for developers.
• Expert knowledge of HTML and CSS is a plus.
• Sound organizational, time management, and analytical skills.
• Strong verbal and written communication skills.
• Great ability to think creatively, strategically, and identify and resolve problems.
• Ability to work within a team and independently.
• Able to think beyond tactical SEO execution to deliver high-level strategic recommendations for best-in-class SEO.