Amazon is looking for an SEO Specialist in Bangalore, India. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Design a robust search engine optimization strategy for Amazon Seller Services, including a roadmap of initiatives to drive growth.
- Learn and be Curious and stay on top of key trends and best practices in search engine algorithms, competitive landscape, and the industry to develop winning strategies.
- Utilize these learnings to develop content initiatives and work with partner content teams and content agencies to implement initiatives to maximize relevant organic traffic.
- Audit and analyze SEO performance, identify issues, find root causes, and experiment with solutions to improve performance at scale.
- Communicate SEO performance and initiative status to stakeholders in weekly business reviews.
- Redefine and evolve the key SEO performance metrics, identifying changes and problems as they arise.
- Manage efforts to solve complex SEO problems, moving quickly to implement ideas and deliver results.
- Dive into issues and incidents as they occur, perform ad hoc analyses as needed, and/or help escalate them to drive to resolution.
- Own channel execution standard operating procedure, cross-team training, and contribute to company-wide knowledge sharing, engaging with stakeholders to determine optimal strategies to drive SEO improvements globally.
- Continuously evolve the SEO strategy to maximize downstream impact and identify opportunities & implement changes to ensure the reliability and growth of the channel.
Job Requirements:
- Masters in communication or marketing or business/ certification in digital marketing.
- Minimum of 2 years working in search engine optimization or search engine technology.
- At least 4 years experience in e-commerce, online marketing, or related fields.
- Familiarity with analytics tools and web traffic reporting, and the ability to do deep data analysis and drive recommendations to senior leadership.
- Effective experience in managing SEO projects from inception to completion, and experience with Enterprise SEO.
- Proficient experience of using industry standard SEO tools.
- Proven track record in analytics and data querying using SQL.
- Past experience in managing a team of marketing operatives/associates will be a plus.
- Demonstarted understanding and usage of a Website CMS.
- Outstanding experience managing large scale marketing programs.
- Solid organizational skills, flexibility and ability to produce results in a fast paced environment.
- Sound bias for action and ability to prioritize.
- Desire to participate in change and appreciate a dynamic environment with rapidly changing priorities.
- Strong written and verbal communication skills.
- Ability to use hard data and metrics to make and support decisions.