Digital Marketing Jobs & Apprenticeships



Expires on 2019-12-26

Job Type Full Time Experience Needed +2 Years Career Level BEGINNER LEVEL

Social Media Community Manager

Toptal is looking for a Social Media Community Manager in Atlanta, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Support the Social Media Strategist, you will help scale the operations and impact of Toptal’s social media accounts across all platforms and verticals.
  • Curate, write, and publish content for Toptal’s Content Calendar, engaging with and managing, if necessary, any comments that are left by our audience.
  • Ensure processes are established and followed for the content calendar to gather internal approvals as required.
  • Create social media plans for priority events, in order to ensure we’re engaging pre, during, and post events.
  • You will look for opportunities for social listening, identifying and responding to social conversations where there is a natural brand tie in.
  • Finally, in conjunction with the Social Media Strategist, you will track the impact of all social media efforts, demonstrating the efficacy of your function and feeding into the overall Social Media Analytics dashboard.
  • To succeed in this role, you must live and breathe social media, and be comfortable making best practice recommendations in ambiguous environments. You will be expected to act as the social media gatekeeper at Toptal, ensuring that all content published on our channels are up to brand standards and industry best practices.
  • Rapidly begin learning about Toptal’s history, culture, and vision, with a focus on the state of the talent industry, the Future of Work, and the core messages important to Toptal.
  • Shadow key teams across the company to learn the core of Toptal’s operations and capabilities.
  • Begin creating content and writing posts for Toptal’s social media accounts one-by-one, ensuring successful handoff and maintenance of quality as you go. This includes taking over the content calendar management.
  • Review posting frequency and quality across channels and work with your manager to develop a prioritized backlog of areas for improvement.
  • Begin developing processes for engaging with all credible questions/comments/issues raised to Toptal across social media platforms.
  • Source high-quality, third party content that’s relevant to our POV on the Future of Work and shares this content with our audiences in the relevant platforms.
  • Perform prioritized backlog of planned improvements to post frequency and quality across platforms, content pipelines, and engagement strategies.
  • Continue to develop campaigns targeting our prioritized audiences, in partnership with our design team.
  • Begin working with the Social Media Strategist on creating analytics dashboards to continuously monitor the impact of each of Toptal’s social media accounts, with a focus on measuring engagement with each of our audiences.
  • Assure all social media accounts are consistently and reliably posting frequently enough, always maintaining quality, and engaging with their audiences, systematically finding ways to remove bottlenecks to this goal.
  • Associate with the Social Media Strategist to review analytics dashboards to measure the efficacy of ongoing strategies and develop new data-backed campaigns to increase the impact of Toptal’s social media operations.

Job Requirements:

  • Minimum 2 years of experience working as a Social Media/Community Manager, preferably in the technology or talent industry, targeting B2B audiences.
  • Demonstarted understanding of best practices across all social media platforms, and enjoy crafting content/posts for all social platforms, including LinkedIn, Twitter, Facebook, and Instagram.
  • Be capable of and eager to learn quickly, diving into new industries, trends, and concepts with ease.
  • Demonstarted understanding of the components of compelling, authoritative communications.
  • Effective experience and familiarity using social media software (for example Hootsuite, Lithium, Talkwalker).
  • A high degree of comfort acting as the social media spokesperson when responding to public comments.
  • Be a self-starter with initiative, creativity, and drive.
  • Ownership. You must take responsibility for Toptal’s public image.
  • Strong written and verbal communication skills, as well as perfect grammar and command of the English language.
  • You consistently stay up to-to-date on emerging social media trends and platforms and can make recommendations on whether or not to apply those changes and/or optimize.
  • Agency experience is preferred but not mandatory.
  • Ability to communicate clearly and constantly with teams via Slack and other collaboration tools.
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