Asia League Limited is looking for a Social Media Manager in Hong Kong, Hong Kong. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Improve, plan, and execute social strategies and content for the region.
• Lead the regional content calendar and collaborate closely with the local market teams to develop relevant and engaging content for local channels.
• Manage ideation on both content and promotions/competitions.
• Head and maintain both China and ex-China Asia League channels on multiple websites and social media platforms (Weibo, WeChat, Facebook, Instagram, YouTube, LinkedIn, Twitter).
• Design, schedule, and share engaging posts (written content, graphics and video).
• Request/manage content provided by 3rd parties.
• Reply to and engage with online communities.
• Cooperate with marketing and communications lead to ensure the tone of voice and key messaging is addressed and brought through all digital communications.
• Supervise local social media promotional campaigns in Hong Kong & Macao working with the marketing coordinator to manage and implement these initiatives and create locally engaging content.
• Direct creative resource on content development where relevant, sourcing appropriate third-party vendors if required.
• Associate in weekly regional calls and maintain regular reporting processes.
• Regular analysis and researching new trends in society in our key markets.

Job Requirements:

• At least 3 years of managing social media channels in Asia, with a focus on China.
• Effective experience in developing and implementing engaging content strategies.
• Proven track record in digital media software tools (Adobe Premiere, Photoshop, Adobe Illustrator) or equivalent software.
• Familiarity with social media listening tools.
• Proficient experience is a must – either working with local markets in a central role or direct knowledge of the core Asia League markets.
• Solid writing and editing skills with the ability to provide a consistent tone that reflects the ethos of the Asia League brand.
• Expert knowledge of planning workflow and content calendar.
• Written and spoken fluency in Mandarin is mandatory.
• High proficiency in written and spoken English.
• Ability to manage multiple projects to tight timelines/deadlines; strong ability to coordinate multiple parties remotely.
• Ability to work effectively both independently and collaboratively in a fast-paced environment.