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Facebook Fundraisers Collects Over $2 Billion Since Launch

It is clear that Facebook has a great responsibility towards the community and works to fulfill its responsibilities. This week, the culmination of this mighty effort, came as a strong boost in its charitable giving business.

On this front, the company unveiled on its official blog two new announcements. First off, Facebook reported that fundraisers around the world have donated over $2 billion on Facebook through Facebook Fundraisers and Donate Buttons since the company released its charitable giving tools in 2015. Moreover, the Facebook company shares some successful numbers on this front, such as:

  1. Now, there are over 45 million people have either donated to or started a fundraiser on Facebook.
  2. The nonprofit community on the Facebook platform is growing continuously.
  3. Additionally, there are now over 1 million nonprofits in 19 countries that can receive donations directly through Facebook.

Alongside these great numbers, Facebook mentions the incredible impact that fundraisers both big and small have made through the Facebook Fundraisers since the launch, like:

  1. Save the Children raised more than $7.5 million over the past two years, which contributed to helping 6.5 million children in crisis across 60 countries.
  2. 1 in 6 kids in America lives with hunger. No Kid Hungry raised over $5 million from more than 200,000 donors on Facebook to help feed kids across the US.
  3. The Marine Mammal Center, the world’s largest marine mammal veterinary hospital, raised over $30,000 to pay for 15 tons of herring – enough to feed all of its seal and sea lion patients for two months.
  4. Countless animals suffer from homelessness, abuse, and neglect. This year, the ASPCA raised over $4.4 million from nearly 170,000 donors.
  5. Stop Soldier Suicide raised over $2 million to help provide 5,000 service members, veterans, or family members with 24 months of personalized support.
  6. St. Jude raised almost $30 million, helping to ensure that no family ever receives a bill for treatment, travel, housing or food.
  7. International Rescue Committee received over 27,000 donations, enabling them to provide essential support to millions of people whose lives and livelihoods have been shattered by conflict and disaster.

Coming to the second official announcement, Facebook also pointed out that they are expanding their nonprofit fundraising tools to Canada and Australia, in order to enable more fundraisers to provide the causes they care about.

In addition, the company also partnered with PayPal, in order to facilitate the process. Accordingly, people can now create fundraisers for over 100,000 Canadian and Australian-based charities within “PayPal Giving Fund”.

Australia & Canada expansion.png

In the same announcement, Facebook also pointed out that this year, they also expanded their partnership and efforts to reach the largest number in the history of Giving Tuesday – a day where people come together on Facebook to support and champion the causes they believe in by donating and fundraising, every year.

As a result, Facebook with its partner PayPal managed to match up to a total of $7 million in donations made on Facebook during GivingTuesday 2019 to eligible US nonprofits.

Giving Tuesday product mocks

As explained by Facebook, “All donations made to nonprofits through Facebook Payments are 100% free of fees. Also, for the first time, we’re hosting a Giving Tuesday event from our Facebook Page to share updates and fundraiser stories from across the community.”
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