Digital Marketing News

Facebook Continues to Add more Users and Increase Revenues in its Q3 2019

Facebook has been facing numerous public relations crises, yet it kept its habit of growing in Q3 of 2019 still. It was another rough quarter for Facebook’s public perception as it dealt with outages and struggled to get buy-in from regulators for its Libra cryptocurrency project. Former co-founder Chris Hughes campaigned for splitting the social network up. This is a position Elisabeth Warren and other US presidential candidates have taken as well.

Notably, Facebook gained 2 million users in each of its core US & Canada and Europe markets that drive its business, after quarters of shrinkage, no growth, or weak growth there in the past 2 years. Facebook says 2.2 billion users access Facebook, Instagram, WhatsApp, or Messenger every day, and 2.8 billion use one of this family of apps each month.

The highlights of Facebook Q3 2019 Earning Report:

  • Facebook added 36 million more daily active users for the quarter, taking it to a total of 1.6 billion users logging onto the platform every day.
  • The social network reached 2.45 billion monthly users, up 1.65%, from 2.41 billion in Q2 2019 when it grew 1.6%, and it now has 1.62 billion daily active users, up 2% from 1.587 billion last quarter when it grew 1.6%.
  • Facebook scored $17.652 billion of revenue, up 29% year-over-year, with $2.12 in earnings per share.
  • Mobile advertising revenue equated to 94% of its overall results – up from 92% of advertising revenue in the third quarter of 2018.

Facebook has been facing numerous public relations crises, yet it kept its habit of growing in Q3 of 2019 still.

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